Rockport FW14 Lightness

client: Rockport

year: 2014

 

What I did: web design

A landing page I designed while at SMAKK Studios.

 

The concept of airiness is conveyed through an interactive headline whose letters dynamically float away from the cursor, products that through parallax scrolling rise up as the user scrolls down, and radiant videos of levitating Lightness wearers.